Victoria Yasinetskaya is the Chief Marketing Officer for PagoFX by Santander. Previously, she was Marketing Director at Strands. She is a co-author of a book called “Alphas & Omegas: the power of feminine trains in business,” which is a guide to inclusive leadership.

She is a FinTech marketing & strategy executive with extensive experience in defining and leading the execution of Go-to-Market strategy and brand value proposition, driving brand recognition and market growth. She has been a part of the leadership of global marketing teams, managing both B2B and B2C business units.

She has a BSc in Banking and Finance from the London School of Economics, an MSc in Management Science from Warwick Business School, and a Master’s degree in Corporate Finance from ESADE. Also, she speaks 6 languages and considers herself to be tri-lingual (English-Spanish-Russian).